DemandZEN Blog

With 500+ successful B2B sales campaigns under your belt, discover how to get more sales closed and grow your business.

Most Popular Posts

Illustration of a sales professional working alongside an AI agent automating outreach, generating qualified leads, and driving revenue growth without increasing headcount.
Scaling Without Hiring: How Agentic AI is Redefining B2B Sales Growth Strategies
If you wanted to double your outbound sales volume in 2022, the playbook was simple but incredibly expensive....
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Community-Led Retention: Why Your Best "Support Team" is Your Own Customer Base
In 2020, a dedicated “Customer Success Manager” and...
Illustration showing a late-stage sales conversation with an economic buyer, highlighting predictive ROI, risk mitigation, and boardroom-ready metrics.
The "Economic Buyer" Interception: How to Speak CFO in the Late-Stage Funnel
You have your Champion’s enthusiastic buy-in. The technical...
Comparison graphic showing smart lead tracking versus fast lead routing, highlighting enriched contact data versus rapid but shallow lead follow-up.
The Speed-to-Lead Trap: Why Smart Lead Tracking Beats Fast Tracking
For years, the gold standard in outbound sales has been the five...
Dark social sales funnel showing private conversations across LinkedIn, messaging apps, and email leading to booked meetings.
The Dark Social Funnel: How to Create an Automated Sales Funnel for Community Conversations
In 2026, the buyer’s journey does not start on traditional...

Latest Posts

Illustration of a sales professional working alongside an AI agent automating outreach, generating qualified leads, and driving revenue growth without increasing headcount.
Scaling Without Hiring: How Agentic AI is Redefining B2B Sales Growth Strategies
If you wanted to double your outbound sales volume in 2022, the playbook was simple but incredibly expensive....
Read More
Community-Led Retention: Why Your Best "Support Team" is Your Own Customer Base
In 2020, a dedicated “Customer Success Manager” and...
Illustration showing a late-stage sales conversation with an economic buyer, highlighting predictive ROI, risk mitigation, and boardroom-ready metrics.
The "Economic Buyer" Interception: How to Speak CFO in the Late-Stage Funnel
You have your Champion’s enthusiastic buy-in. The technical...
Comparison graphic showing smart lead tracking versus fast lead routing, highlighting enriched contact data versus rapid but shallow lead follow-up.
The Speed-to-Lead Trap: Why Smart Lead Tracking Beats Fast Tracking
For years, the gold standard in outbound sales has been the five...
Dark social sales funnel showing private conversations across LinkedIn, messaging apps, and email leading to booked meetings.
The Dark Social Funnel: How to Create an Automated Sales Funnel for Community Conversations
In 2026, the buyer’s journey does not start on traditional...
Craft a Thank-You Page
Marketing How To: Craft a Thank-You Page
Marketing is hard. Understanding the nuances of every different buyer type, providing...
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HubSpot Silver
DemandZEN recognized as a HubSpot Silver Tier Certified Partner!
DemandZEN provides outsourced demand generation and digital marketing services for...
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What’s Hot and What’s Not in B2B Marketing
What's Hot and What's Not in B2B Marketing?
As demand generation consultants, we are frequently asked what’s working in business-to-business...
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Blogging in 2016
Blogging in 2016: How important is it?
Blogging has never been more important than it is today. Some people think that blogging...
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Revamping email marketing for lead nurture
Revamping email marketing for lead nurture: dos and don'ts
To build a healthy email marketing channel, one that both engages subscribers and...
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testing methodology
Generate Demand for your clients using the testing methodology
Bart Bartlett has been in the game for more than 20 years. In 2014, after more than...
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Social media - do I really need it
Social media: do I really need it?
Yes. You do need social media, and here’s why: Everyone else is on social media,...
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Managing and Training Remote Employees
Managing and Training for Remote Team Performance
By: Amanda Moore, Chief Product Officer- When I started DemandZEN, my partner and...
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Email Opt-In Best Practices for 2016
Email Opt-In Best Practices for 2016:
While many inbound marketers try to say Email Marketing is dead, this is by no means...
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SMART Goals and Stonehenge (photo taken October 2015)
The value of a SMART goals in marketing...
…and how to set one. The term “SMART Goal” has been around for a long time....
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Finding the right keywords for your AdWords campaign
Finding the right keywords for your AdWords campaign
In Google AdWords, you begin building campaigns by selecting keywords to target....
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