Will a subject matter expert fundamentally change your sales process?

November 15, 2017

The sales process has changed in a fundamental way. And those who fail to notice will be left behind. We have…

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Why Inclusive Marketing Needs to Be Your Priority in 2018

October 24, 2017

Buyer personas just aren’t cutting it anymore. The marketer’s tried-and-true method of targeting demographics is flawed. Buyer personas are created by…

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Content Audits should include all your collateral

Why you need to perform a content audit

October 17, 2017

Sometimes, it may feel like you have to check the boxes in marketing. Active on social? Check. Regularly updating your website?…

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Inbound marketing offers multiple benefits compared to traditional, outbound strategies.

Get More Sales With These Six Inbound Marketing Tips

September 28, 2017

Why is inbound marketing gaining such steam? Why are so many people saying that inbound marketing is the future? Is it…

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content writing tips - thesaurus

Content Writing Tips: Use a Thesaurus

August 29, 2017

Content writing tips your high school English teacher will love If you haven’t used a thesaurus since high school, you’re doing…

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What is Digital Marketing?

August 25, 2017

In the past, we’ve talked about tips on how to get started with digital marketing, and we’ve even told you what…

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Five easy ways to boost sales with customer education

August 10, 2017

With customer education being such an amazing way to gain and keep customers, why isn’t every business doing it? Well, a…

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buying an email list - big mistake

The best ways to grow an email list

August 7, 2017

You might have heard a statement similar to this one: “If you double your list, you will double your profits.” Whilst…

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DemandZEN Blog - emojis in subject lines

When Do You Use Emojis in Subject Lines?

August 4, 2017

Digital marketing is all about leveraging the right tools in your toolbox. And these days, our toolbox includes emojis. You’ve probably…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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