Hypersonix

How DemandZEN Delivered High-Quality Discovery Meetings for Hypersonix

Hypersonix

Who’s Hypersonix?
Hypersonix.ai is an AI-driven analytics platform built specifically for consumer-facing businesses. Since its founding in 2018, the company has gained significant attention from venture capitalists for its innovative approach to analytics and its potential to revolutionize traditional business intelligence practices.

The Challenge
As a growing startup refining their machine learning and AI software for retailers, Hypersonix needed more than just a product—they needed access to the right people. Their challenge was finding a team of Business Development Representatives (BDRs) who could secure discovery meetings with key decision-makers at retail headquarters to explore their solution and gather valuable feedback.

How DemandZEN Helped
Hypersonix partnered with us to achieve these goals. Here’s what we brought to the table:

  • A dedicated team of BDRs who acted as a seamless extension of Hypersonix’s team.
  • Focused outreach to target personas aligned with Hypersonix’s evolving ideal customer profile (ICP).
  • Delivery of high-quality discovery meetings with companies Hypersonix truly wanted to connect with.

The Results
DemandZEN delivered exceptional outcomes, including:

  • 127+ Discovery Meetings: With the right decision-makers at top-tier retail companies.
  • Consistent Campaign Success: Hypersonix met their campaign goals with every renewal.
  • Professional Representation: The BDR team elevated Hypersonix’s brand with polished, professional outreach.

Client Feedback
Karen Burdette, VP of Marketing, RevOps & Growth at Hypersonix, summed it up best:
“DemandZEN is so easy to work with. We have a professional BDR representation of our company, and we’re getting discovery meetings with companies we actually want to work with—not garbage. If you’re considering working with other demand generation agencies, you’re wasting your time and dollars.”

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