Expert Outsourced B2B Inside Sales for B2B Companies
Scale Revenue with B2B Inside Sales Outsourcing
Enjoy the benefits of an in-house sales team, but with greater cost and time efficiency. With DemandZEN’s outsourced B2B inside sales services, you get access to a trained team that handles lead generation and prospecting professionally.
Since 2014, we have been helping B2B technology companies build pipeline through appointment setting, outbound lead generation, and inside sales. Our team combines experienced U.S.-based BDRs, data sourcing, campaign strategy, and ongoing optimization to help businesses reach the right prospects and create qualified sales conversations.
Meetings set
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80,000+
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Leads sourced
Our inside sales team conducts multi-channel outbound outreach facilitating effective outsourced B2B lead generation for our clients.
How our outsourced lead generation works
B2B inside sales outsourcing is a strategic approach in which an external team is hired to manage various sales processes for the company, such as lead generation, cold calling, prospecting, etc. This reduces the cost of hiring, training, and managing an internal sales team, while allowing companies to easily scale sales efforts.
By outsourcing inside sales, businesses get access to a skilled team that has extensive experience and can shorten the sales pipeline by implementing advanced strategies.
When B2B Inside Sales Outsourcing Is the Right Move
Outsourcing inside sales offers various benefits and can be the right decision for businesses when:
- Short on Resources - Companies that don’t have sufficient time or proper expertise to train and build an in-house inside sales team should consider outsourcing inside sales.
- Scalability Requirements - Outsourcing can be beneficial for businesses that often experience changes in demand and want to increase sales.
- Expert Team - It can help companies get a team with extensive experience that can implement advanced strategies and boost their sales performance.
- Cost-Effective - Hiring talent and training them can be expensive. Outsourcing eliminates the need to do so and reduces the financial burden on the company.
- Redirect Resources - By outsourcing, companies can hand over the sales aspect to a professional team and focus all their attention on other business tasks.
- Cutting-Edge Technology - With outsourcing, businesses gain access to advanced sales enablement tools and technology without making any investment themselves.
How Our Outsourced Inside Sales Process Works
Strategy session
- We’ll have an initial meeting with your team to understand your business and your unique selling proposition.
- Then we’ll gather all target information and refine your target audience based on market research.
- Our team sources data and enriches it to find the right prospects for your campaign
Campaign launch
- We train our sales team based on your needs and requirements
- In 1-3 weeks we will launch your campaign and get initial meetings scheduled
- We’ll have bi-weekly meetings with your team to review results and progressively optimize your campaign
Optimize your sales process with an expert outsourced inside sales team.
Why outsource?
Internal team:
- BDR annual salary + benefits.
- Tools + Data Sources
- 2-6 months of training and onboarding for junior callers.
- Single data source with no optimization infrastructure.
First meetings set after 3 - 6 months
DemandZEN partnership:
- Start getting meetings in 1-3 weeks
- Tenured Callers 5+ years
- Data optimization across 12 data sources
- Optimize call conversation and meeting workflow
- Data Specialist: Included
- Sourcing data to call
30-60 qualified meetings In 1- 3 months
Internal Team vs. Outsourced Team
The Cost of One BDR
Internal Team
- Recruiting/Hiring Costs:
- Internal Recruiting
- External Recruiting
- BDR’s Annual Salary
- SPIFF, Bonus
- Average Annual Commission
- Equipment (One-time)
- Data to Call
- Tools (Dialer, CRM, etc.)
- Management/Support Staff (Including IT and QA)
- Benefits:
- Taxes (Employer’s share)
- Health Insurance
- 3 Weeks PTO
- Internet
These costs cover 6+ months of training and ramp-up for a junior caller straight out of college. For an experienced, tenured caller, the salary would double.
Expectation: 60 Meetings Scheduled By EOY
Note: To accurately compare the number of meetings scheduled, you must double the total costs of an internal team.
Outsourced Team
- One-time Onboarding Fee (Training, List Building and Validation)
- One FTE Resource (2 BDRs)
- Client Success Manager: Included
- Business Development Manager: Included
- Data Specialist: Included
- Sourced Data to Call On: Included
Onboarding takes 2-4 weeks and once calling begins, our experienced callers immediately start scheduling meetings. All our callers are highly skilled BDRs based in the USA, each with over 5 years of industry experience.
Expectation: 120-180+ Meetings Scheduled By EOY
Experienced Sales Team
Our most valuable resource.
- 2-10+ years of outbound dialing experience.
- BDR’s based in the US to build trust with your prospects
- Ability to start campaigns in 1-3 weeks.
- Established onboarding and training process.
Expert Client Success Managers
- Dedicated CSM to help you during the onboarding process and ensure everything launches smoothly.
- We hold bi-weekly meetings to review progress and keep you in the loop.
- We continuously analyze and optimize your campaigns to maximize effectiveness and ROI.
- We share a Slack channel to facilitate active communication around the program.
Why Choose DemandZEN for Outsourced B2B Inside Sales?
B2B Inside Sales Outsourcing can be a cost-effective solution for businesses looking to boost their revenue growth without building an in-house team. By choosing DemandZEN, you can get a dedicated team of inside sales professionals who increase lead generation and overall efficiency. Get in touch with us for expert outsourced inside sales solutions.
Why Outsourced Inside Sales Programs Fail (And How We Prevent It)
Outsourcing does not make an outbound campaign successful. The program still needs the right targeting, messaging, people, data, and communication.
- Poor ICP Alignment - If the campaign targets companies or contacts that do not fit your ideal customer profile, even a well-run outreach campaign can produce weak results.
DemandZEN addresses this during the strategy and research stages by working with clients to understand their target audience and refine prospect data. - Inexperienced Representatives - Complex B2B products are difficult to communicate using a generic script. At DemandZEN, our BDRs have 2-10+ years of experience and are based in the U.S.
- Poor Data Quality - Even a strong message cannot compensate for inaccurate contact information. We use multiple data sources and a data specialist as part of our outsourced team structure
- Lack of Communication - An outsourced team still needs to work closely with the client. We use bi-weekly meetings and a shared channel to maintain communication and review campaign progress.
- No Ongoing Optimization - Outbound campaigns should evolve as the team learns which accounts, messages, and approaches generate better engagement. At DemandZEN, we continuously analyze and optimize campaigns instead of treating the initial strategy as permanent.
Industries We Serve With Outsourced Inside Sales
We focus on B2B technology and services companies and have experience across several industries.
- SaaS and B2B Technology - Technology companies often need to explain complex products to technical and business decision-makers. Experienced BDRs help initiate conversations with the people involved in the buying process.
- HR Technology - Our Zenefits case study demonstrates experience supporting an HR technology company through targeted account research and cold calling.
- Cybersecurity - Cybersecurity sales often involve technical stakeholders and complex buying processes. Our Deduce case study shows experience that supports a cybersecurity company with outbound pipeline generation.
- Financial Services - B2B financial services companies use targeted outbound campaigns to identify and engage relevant business decision-makers.
- Professional Services - Professional services companies use inside sales programs to identify target organizations and create initial sales conversations.
- IT and Technology Services - Technology and IT service providers use targeted prospecting to connect with organizations that fit their specific customer profile.
We also serve healthcare, manufacturing and industrial, and logistics and supply chain through our broader B2B appointment-setting services.
How to Choose the Right Outsourced Inside Sales Partner
- Before selecting an outsourced sales provider, look beyond the number of calls or meetings promised. Consider these five areas:
- Experienced BDRs - Ask who will actually communicate with your prospects and how much relevant outbound experience they have.
- Multi-Channel Capability - Look for a provider that can coordinate phone, email, LinkedIn, and other appropriate outreach methods instead of relying on one channel.
- Transparent Reporting - You should be able to understand what is happening in the campaign, what is working, and where adjustments are being made.
- Practical Launch Timeline - Ask how long it takes to define the ICP, build prospect data, train representatives, and launch the campaign.
- Proven B2B Experience - Review relevant case studies and look for evidence that the provider has worked with companies similar to yours.
- We have focused on B2B technology companies since 2014 and have supported more than 300 B2B tech companies
How companies succeed with us
How DemandZEN Drove 30% of Deduce's Pipeline Growth
How DemandZEN Helped Zenefits Close Their Biggest Deal EverJoin us for a call and discover how you can:
- Maximize results with our tailored plans
- Get high-quality meetings delivered quickly
- Focus on closing business deals and revenue acceleration
- Align your marketing and sales teams for better outcomes
- Achieve your quarterly business goals
FAQ
Frequently asked question
DemandZEN’s outsourced inside sales model provides access to U.S.-based BDRs, prospect data, campaign support, and sales-development expertise without requiring a company to build the entire function internally. We also allow you to scale service with changing sales requirements.
The cost depends on team structure, campaign requirements, data needs, and engagement model. Schedule a call with us to discuss your goal and get a personalized quote for your service.
We can launch campaigns in approximately 1-3 weeks. Our onboarding process includes understanding the business, refining the target audience, sourcing and enriching data, and training the sales team.
Our approach to multi-channel outbound outreach depends on the campaign, which includes cold calling, email outreach, LinkedIn outreach, prospect research, and follow-up activities.
DemandZEN primarily works with B2B technology and services companies. Our broader appointment-setting services include SaaS and technology, healthcare and MedTech, financial services, manufacturing and industrial, cybersecurity, professional services, logistics and supply chain, and HR technology among the industries we serve.
We use data-driven targeting, prospect research, data enrichment, personalized outreach, and collaboration with client sales teams. The goal is to align outreach with the client’s ideal customer profile and business objectives.
We work with B2B tech
