Masterclass: How to Build Sales Pipeline By Leading a Remote SDR Team

April 17, 2020

In this uncertain time, B2B tech companies are scrambling to maintain their pipeline with a suddenly-remote SDR team. The old ways…

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Outsourcing Done Right: How to Choose a Cold-Calling Agency

March 17, 2020

Nobody likes to pick up the phone. That’s even truer when the chance of rejection is high and other priorities take…

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How To Choose A Marketing Agency

November 12, 2019

Major corporations might have the resources available to operate their own marketing departments, but the vast majority of businesses are often…

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LinkedIn InMail Tips, Tricks, Best Practices

November 1, 2019

You’re likely very familiar with LinkedIn, but you may not know much about InMail. InMail is LinkedIn’s system for direct messages. …

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Why Outsource Your SDR Team

October 22, 2019

As a head of sales for a tech company, you want to spend more time closing the deal rather than generating…

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ABM: An Introduction To Account-Based Marketing

September 17, 2019

Is ABM Right For You? As companies and brands rely more heavily on technology to deliver value, the need for personalization…

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Lead Follow-Up Best Practices: Mix Up Your Contact Methods

November 28, 2018

No matter how well your business is going, it can always use more leads. But it isn’t just about “getting leads.”…

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The Art of B2B Appointment Setting

November 9, 2018

Having a good understanding of B2B appointment setting allows you to generate quality leads, close deals faster and boost your ROI.…

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PPC Reporting: Best Methods For Digital Marketing Reporting (Part 4)

October 10, 2018

What are the best practices for PPC reporting? In part four of our digital marketing reporting series, we dive into the specifics.

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Sales Enablement Strategies

October 1, 2018

Sales enablement is now in full swing within the B2B world. The number of businesses with a dedicated sales enablement role…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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