B2B Demand Generation
Grow your pipeline. Close more deals. It’s that simple.
We’ll take the stress of handling outreach, marketing lead generation, and scheduling meetings so you can focus on closing deals.
80,000+
Meetings Set
5M+
Dials
500K
Leads sourced
Our inside sales team conducts multi-channel outbound outreach facilitating effective outsourced B2B lead generation for our clients.
What is B2B Demand Generation?
B2B demand generation is a marketing method for creating awareness, interest, and demand for a company’s products or services. The end goal is to reach a broader audience and boost lead generation.
Benefits of B2B Demand Generation
Partnering with a B2B demand generation agency can offer various benefits, such as:
- Broader Market Reach - It helps increase brand reach across channels. Engaging with prospects at multiple touchpoints allows brands to stay visible throughout the buyer’s journey.
- Consistent Lead Generation - It helps businesses attract new leads steadily, offering better results than periodic campaigns. By creating a consistent flow of interested prospects, it ensures leads align with sales requirements.
- Performance Tracking - Campaigns are monitored and tracked using performance indicators like engagement, conversion rates, and pipeline growth. This data allows businesses to understand what’s working and where they can make improvements in future campaigns.
- Higher Return on Marketing Spend - Continuous refinement of campaigns allows businesses to achieve better results without increasing the marketing budget, driving a higher return on investment.
- Stronger Sales Alignment - Demand generation prepares prospects before they reach the sales team, improving overall effectiveness. This alignment allows the sales team to engage prospects more efficiently and shortens the sales cycle.
Who These Services Are Designed for
These services are especially designed for businesses that have:
- Low Brand Visibility - The target audience is unaware of the business, so generating interest or demand through existing channels is difficult.
- Inconsistent Lead Flow - The business depends on occasional campaigns for lead generation, resulting in inconsistent lead flow and poor pipeline growth.
- Limited Engagement - Marketing efforts reach prospects but often fail to capture attention, leading to limited engagement.
- High Lead Acquisition Costs - The marketing spend doesn’t have a measurable impact on the pipeline, resulting in high acquisition costs per lead.
- Lack of Sales Readiness - Prospects reach the sales team but lack sufficient context or buying intent, making sales conversations less effective.
- Sales & Marketing Misalignment - Poor communication between the sales and marketing teams about sales goals and strategy, leading to loss of opportunities.
In such cases, working with a Demand Generation Agency for B2B can help businesses attract their ideal prospects and improve sales effectiveness.
Tailored Strategies for B2B Marketing Lead Generation
How It Works
- We built an expert sales team with 2-10+ years of experience in outreach and lead generation.
- We’ve enhanced our database and use about a dozen data sources to find the best contacts for your business, ensuring higher-quality leads.
- Also, we optimized our dialing process to make sure your message reaches the right people, not gatekeepers or voicemail.
- Our demand generation infrastructure uses AI to enhance data, filter out bad numbers, and draft tailored messaging that humans verify to resonate with your audience.
What Makes Our Demand Generation Agency Different?
Here’s Why You’ll Love Working With Us:
- Faster Results: Start seeing qualified meetings in as little as 2 weeks, not months.
- Money-Back Guarantee: If you’re not satisfied, we’ll refund the shortfall.
- Comprehensive Outreach: We engage prospects across phone, email, social media, and more.
Grow your pipeline faster
Get Meetings, Not Just Leads
We go beyond marketing lead generation. Our BDRs schedule meetings directly with your sales reps, handling the back-and-forth so you don’t have to. We even offer unique options like Demand ‘n’ Lunch, where you meet with decision-makers over a virtual lunch.
No hassle, just results!
Want to start getting results?
Demand Solution
Our Most Popular Plans:
- Demand Held: Get meetings delivered straight to your team.
- Demand ‘n’ Lunch: Schedule virtual lunch meetings with top prospects.
- Demand FTE: Dedicated BDRs working just for you, plus advanced research and outreach.
Why clients choose us
We’re pros at building pipelines and delivering qualified meetings fast. With an expert BDR team , optimized data, and a system that works, we help businesses grow their sales without the usual headaches. Here are some success story:
How DemandZEN Drove 30% of Deduce's Pipeline Growth
How DemandZEN Helped Zenefits Close Their Biggest Deal EverFAQ
Frequently asked question
With our optimized outreach process, you can start seeing qualified meetings in as little as 2-4 weeks. We focus on speed and efficiency, so you don’t have to wait months to fill your sales pipeline.
We deliver results faster than most, with highly qualified meetings and a money-back guarantee if you’re not satisfied. Our team of experienced BDRs uses optimized data, dialing, and email outreach to get you in front of the right prospects, allowing you to focus on closing deals.
Demand ‘n’ Lunch is a unique service where we schedule virtual lunch meetings with decision-makers and influencers from your target accounts. These 30-45 minute sessions include a Grubhub gift card for the attendee, giving you an easy, casual way to connect with prospects while building your pipeline.
We use multiple data sources and an advanced research process to target prospects that fit your ideal customer profile. Our optimized cold calling and email outreach further ensure that you’re connecting with real, relevant decision-makers—not just gatekeepers or outdated contacts.
In our Demand Held plan we offer a money-back guarantee. If we fall short of delivering the promised number of qualified meetings, we’ll refund the shortfall amount. Our goal is to make sure you’re completely satisfied with the outcomes.
What are you waiting for?
Partner with DemandZEN, and let’s get your sales team meeting with the right people, faster.