The sales game has changed quite a bit in recent years. Today’s tech-savvy customers are much more knowledgeable about their purchases,…
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In January on the DemandZEN blog, we discussed the properties of effective subject lines for follow-up emails. But we wanted to…
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Selling isn’t easy. There can be a lot of rejection along the way to closing a sale. Until that moment, there…
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Creating an exceptional client experience shouldn’t be a burdensome task for B2B companies. However, it does take effort from your whole…
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There is nothing as exciting for sales professionals as closing a sale quickly and successfully. The process of selling is not…
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Is it true what Alec Baldwin’s character, Blake, in 1992’s Glengarry Glen Ross told us? Should we always be closing, and…
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Does it feel like your business can make more sales and profits? The chances are that if you better motivate your…
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You just got off the phone with a promising lead. You told them you’d be sending them all of the information…
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What are business mantras? In Hindu or Buddhist culture, a mantra is something sacred that you repeat to yourself. It’s a…
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Are you one of those people having doubts about cold email as a business-generation tactic? Perhaps you’ve even heard some cynics…
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DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.