6 Top Women Lead B2B Sales Podcasts

March 24, 2021

In honor of National Women’s Month, here are our top must listen women lead Sales Podcasts: #1 – Conversation with Women…

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10 Executives Share B2B Marketing Predictions for 2021

February 10, 2021

B2B marketing will see a shift post-covid in 2021. DemandZen sought predictions of what this shift will look like from B2B…

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Does Instagram Have a Space for B2B Businesses?

November 16, 2020

For years, B2B businesses have stayed away from Instagram because of the idea that it only works for B2C businesses. While…

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Staying Warm While Cold Calling [Keeping the Human Element in Cold Calling]

October 8, 2020

During this season of social distance, we could all use some genuine human interaction. We probably don’t expect an authentic interaction…

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B2B Lead Generation During a Global Pandemic

September 2, 2020

It goes without saying that the global COVID-19 pandemic has changed the way the world works. More specifically, it’s changed the…

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How To Choose A Marketing Agency

November 12, 2019

Major corporations might have the resources available to operate their own marketing departments, but the vast majority of businesses are often…

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LinkedIn InMail Tips, Tricks, Best Practices

November 1, 2019

You’re likely very familiar with LinkedIn, but you may not know much about InMail. InMail is LinkedIn’s system for direct messages. …

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PPC Reporting: Best Methods For Digital Marketing Reporting (Part 4)

October 10, 2018

What are the best practices for PPC reporting? In part four of our digital marketing reporting series, we dive into the specifics.

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The Basics of Intent-based Marketing

September 25, 2018

Intent-based marketing has become a big thing in the marketing world, and for a good reason. It brings results. Changes in…

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sales pipeline reporting

Sales Pipeline Reporting: Best Methods For Digital Marketing Reporting (Part 3)

August 8, 2018

Importance of Sales Pipeline Reporting Ah, the sales pipeline. The bane of so many sales and marketing organizations is simultaneously the…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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