Gamification can be daunting. Fully embracing gamification strategies means you’re going to be spending time, money, and a whole lot…
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Recently, I talked about how Google Data Studio helps marketing solve its biggest challenges — all centered around analytics. But, the…
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In honor of National Women’s Month, here are our top must listen women lead Sales Podcasts: #1 – Conversation with Women…
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B2B marketing will see a shift post-covid in 2021. DemandZen sought predictions of what this shift will look like from B2B…
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For years, B2B businesses have stayed away from Instagram because of the idea that it only works for B2C businesses. While…
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During this season of social distance, we could all use some genuine human interaction. We probably don’t expect an authentic interaction…
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It goes without saying that the global COVID-19 pandemic has changed the way the world works. More specifically, it’s changed the…
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Major corporations might have the resources available to operate their own marketing departments, but the vast majority of businesses are often…
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You’re likely very familiar with LinkedIn, but you may not know much about InMail. InMail is LinkedIn’s system for direct messages. …
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What are the best practices for PPC reporting? In part four of our digital marketing reporting series, we dive into the specifics.
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DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.