Outsourcing Done Right: How to Choose a Cold-Calling Agency

March 17, 2020

Nobody likes to pick up the phone. That’s even truer when the chance of rejection is high and other priorities take…

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Why Outsource Your SDR Team

October 22, 2019

As a head of sales for a tech company, you want to spend more time closing the deal rather than generating…

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Sales Enablement Strategies

October 1, 2018

Sales enablement is now in full swing within the B2B world. The number of businesses with a dedicated sales enablement role…

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sales cadence sales enablement

Sales Cadence: The Missing Link In Your Sales Enablement Strategy

July 2, 2018

Sales enablement is all about giving sales organizations the tools they need to succeed. For marketing teams, this means providing qualified…

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What is GDPR?

What is GDPR? The Absolute Beginner’s Guide to the EU’s Biggest Data Regulation

April 18, 2018

[Note: As of May 25, 2018, the GDPR is enforceable. This article was written one month before the GDPR went into…

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B2B Lead Follow-Up

The 6 Essential Steps to a Better Lead Follow-Up Process

March 27, 2018

[ Jump to the lead follow-up infographic ] Following up with leads is a crucial step in the sales cycle for…

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Telemarketing scripts that work

January 11, 2018

Telemarketing is not that effective if you just pick up the phone and start talking about your product. The best telemarketers…

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Sales Operations: The Importance of Lead Source

December 14, 2017

Focus on selling. That’s the mantra of basically every sales team.  Make calls, send emails, and close deals. That means you’re…

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sales automation

The Importance of Sales Automation For Your Business

December 5, 2017

  “Sales automation” is more than just a vendor buzzword or something that applies to your Salesforce CRM. It’s an important…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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