When it comes to digital marketing, understanding demand generation vs lead generation is quite simple on a basic level. In essence,…
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Read MoreB2B marketing will see a shift post-covid in 2021. DemandZen sought predictions of what this shift will look like from B2B…
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Read MoreYou’re likely very familiar with LinkedIn, but you may not know much about InMail. InMail is LinkedIn’s system for direct messages. …
Read MoreIs ABM Right For You? As companies and brands rely more heavily on technology to deliver value, the need for personalization…
Read MoreWhat are the best practices for PPC reporting? In part four of our digital marketing reporting series, we dive into the specifics.
Read MoreWelcome To DemandZEN
DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.