B2B Lead Follow-Up

The 6 Essential Steps to a Better Lead Follow-Up Process

[ Jump to the lead follow-up infographic ] Following up with leads is a crucial step in the sales cycle for…

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search engine optimization for dummies 2018

Search Engine Optimization for Dummies 2018

In 2016, we shared some advice for you on SEO for dummies. But things have changed since then! SEO is even…

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how to deal with stress at work

How to Deal with Stress at Work | 7 Tips That Work

No matter the role, everyone that’s had a job has experienced some sort of work-related stress. Whether it’s pressure for sales,…

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visual content marketing

Tips For Creating Beautiful Visual Content Marketing

Usually when we think of content marketing, we think of writing content. After all, content such as blogs, whitepapers, guides, landing…

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The Latest Google AdWords Benchmarks, 2017 Q4

Every time Merkle releases one of their digital marketing quarterly reports, we here at DemandZEN act like little kids on Christmas…

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Multi channel marketing is crucial for your business

Multi-channel marketing: why it’s crucial for your business

If you’re running a big business, multi channel marketing is an absolute must. In fact, it’s the only way to participate…

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How to Read a Facebook Ads Report – Is Your Facebook Data Fake?

How to Read a Facebook Ads Report – Is Your Facebook Data Fake and Does It Matter?

Facebook has been in the spotlight for a lot of reasons recently: Did Russia influence the presidential election with Donald Trump?…

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Setting You Up for Display Network Success

So you’ve gone through our Beginners Guide to Google PPC Management and you’re ready to expand into the Google Display Network…

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Inbound marketing offers multiple benefits compared to traditional, outbound strategies.

A Beginner’s Guide to Inbound Marketing

Inbound marketing has been effectively replacing traditional marketing tactics for some time now. It’s an affordable and unobtrusive marketing tool. And…

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selling technology without a sales team

Selling Technology Solutions Without a Sales Team

Selling technology solutions in the B2B space isn’t easy. And without a sales team? Good luck! The technology industry is competitive,…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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